99 44/100% Pure — Preachers Pollard’s Blog

Friday’s Column: Supplemental Strength Brent Pollard When Harry Procter first marketed his Ivory soap in 1891, he used the simple slogan, “It floats!” Within a few years, however, he conceived of a new angle he could use to peddle Ivory to the masses. He decided to have an independent laboratory analyze his soap along with […]

via 99 44/100% Pure — Preachers Pollard’s Blog

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